The beauty and wellness space was once just a service industry; but it has now transformed into a sophisticated, technology-led movement driving measurable outcomes and lifestyle transformations.
Redefining its purpose beyond aesthetic boundaries, brands are adopting unconventional approaches and are crafting products that offer personal well-being. This evolution signals opportunity anchored in scalability, efficiency, and global relevance leading to an increased experience-driven economy.
Navigating uncertainty to lead with purpose in the beauty and wellness space is Jharna Dhar. She is a seasoned entrepreneur who exemplifies resilience as the most enduring business strategy of them all. As a leader who blends strategic vision with operational depth, she spearheads ISAAC Luxe as its CEO.
Leveraging over two decades of industry experience, Jharna’s philosophy is rooted in collaboration and innovation. Known for fostering a culture that values both performance and purpose, she reflects a balance of business discipline, empathy, and excellence.
Take us through the formative years of your life. What inspired you to pursue a career in dermatology?
I was born in Srinagar, and like many others at that time, my family too was forced to leave the valley during the 1989 exodus. Those early years of displacement instilled resilience, gratitude, and the value of perseverance in me. I gained foundational depth and a deep sense of endurance, adaptability, and optimism shaping my leadership approach.
I went to complete my engineering in Mumbai and began my professional journey in Biomedical technology. Although I couldn’t pursue MBBS due to external pressures then, my passion for dermatology remained strong and ultimately guided me toward my true calling in aesthetics.
Tell us about your professional journey and the core areas of expertise that you developed over the years?
Dwelling upon my two-decade long experience in the aesthetics industry, I have witnessed the transformation of beauty and wellness into a science of confidence. My professional journey has been dedicated to introducing advanced global technologies to an evolving market landscape. This has allowed cutting-edge technologies to be introduced and flourish in India, making premium aesthetics care both local and world-class.
I have enriched my experiences and perspective by attending international forums to understand emerging aesthetic trends and bring the best innovation to ISAAC. I focus on implementing strong SOPs and crisis management frameworks for driving a culture of continuous development.
Industry expert with proven success in scaling operations, nurturing teams and pioneering luxury skincare
Introduce us to ISAAC Luxe. What key roles and responsibilities do you shoulder as the CEO of the clinic?
ISAAC Luxe stands as a leading network of aesthetics clinics offering advanced skincare and wellness. When I joined the organization, it was a single clinic under operation led by Dr. Geetika. A decade later, we have expanded to 13 centres across India. This growth journey is a testament to our commitment, leadership, risk-taking abilities, collective ownership, and the strong foundation that defines the ISAAC era of expansion and exploration.
In my capacity as the CEO, I identify gaps, build strong SOPs, and research ways to enhance technology, setting a clear road map for scale. I supervise diverse verticals such as sales, operations, service delivery, etc. I am active in overseeing talent acquisitions, training, and fostering a culture where every individual grows with purpose.
What challenges do you encounter in your current role? How do you overcome them effectively?
Leading teams over the years has taught me that calm thinking leads to clear and fruitful decisions. Overcoming challenges pertaining to staff retention or operational hurdles is a part of the journey. I navigate these by a simple approach: pause, reflect, and then act. Taking time to reflect upon the possible solutions allows me to respond with clarity for long-term benefits.
I focus on building a culture where communication flows freely and change is welcomed. As CEO, my open and adaptive mindset empowers teams to grow and helps the organization move confidently from one level to the next. We deeply invest in our people by listening, trusting, and empowering them to take calculated risks. This balance of technology and culture defines who we are at ISAAC.
How are you aligning ISAAC Luxe to evolving trends in the global beauty and aesthetics industry?
Leading with trust and innovation, ISAAC adopts globally acclaimed, U.S. FDA-approved technologies. Upon realizing the needs and wants of our clients, we invest in what truly matters, based on safety, performance, and care. Our focus remains clear: to bring world-class aesthetic solutions to India, backed by integrity, science, and wellbeing.
Premium aesthetic treatments that once required clients to travel overseas are now accessible at ISAAC Luxe. Today, we proudly bring that experience within the bounds of our own country. Our organization blends innovation, ambience, and personalized care that makes ISAAC truly one of a kind.
Looking back, which key milestones are you most proud of? What is your ‘success mantra’?
Leading innovation has always been central to my journey. At ISAAC, I spearhead the organization to become India’s first fully paperless clinic, digitizing every aspect to deliver efficiency, transparency, and sustainability.
I am humbled to receive meaningful recognitions, including ISM Entrepreneur and CEO Award under Influential Business Woman and the Six Sigma Excellence Award in 2024. Each of these honors serves as a reminder of the purpose and responsibility that comes with leadership.
On a personal level, my life is steered by an unwavering belief in discipline and focus defining success. I approach each day with clarity, accountability, and determination.
Jharna Dhar, CEO, Isaac Luxe
A resilient leader with 20 + years of experience in aesthetics, Jharna Dhar, CEO at ISAAC Luxe, drives innovation, growth and client excellence. Her expertise has transformed the organization into a leading dermatology brand in India. Jharna guides and drives growth through client-centric approaches, redefining personalized care standards in dermatology and wellness.
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