Chelsea Women Launches First-of-Its-Kind Fertility Fund for Players

Chelsea Women are strengthening their commitment to player care by expanding support beyond on-field performance to focus on players’ overall health and wellbeing. The club aims to set a higher standard for player welfare in women’s football.

Through a new partnership with Fertility Plus, players will have access to personalized fertility care delivered by a dedicated medical team. The service combines consultant-led clinical expertise with compassionate and individualized support.

The partnership introduces a first-of-its-kind fertility fund for every Chelsea Women player. It will cover bespoke support such as fertility assessments, treatments, counseling and workshops. Fertility Plus will also provide expert guidance to help players understand their options and make informed decisions based on their individual needs.

Key Highlights:

• Chelsea Women launch first-of-its-kind fertility fund for players
• Partnership with Fertility Plus to promote women’s reproductive health awareness
• Chelsea and Fertility Plus aim to tackle fertility myths with evidence-based information

Chelsea FC Women and Fertility Plus also have a vision to help dispel common fertility myths with medical realities and make a contribution to the understanding. A study looking at the Fertility Knowledge Gap - published last year by UCLH - found that 41% of respondents actively trying to conceive did not know when their fertile window was.

We want to fill that knowledge gap, to raise awareness of women's reproductive health and help women to make choices when they consider having a family.

Fertility Plus and Chelsea FC Women will also be working together to ensure that evidence based information is promoted, to enable our players and wider Chelsea family to make informed decisions about their fertility.

With expert-led educational content, myth vs. medicine resources and CFCW ambassador insights, we want to change the conversation around fertility and ensure women feel informed and confident when navigating their fertility journey.

Giulia Mazzia, commercial director for Chelsea FC Women, said “At Chelsea FC Women we are never done pushing for progress for our players and our community. This first-of-its-kind partnership with Fertility Plus will open up the conversation about fertility, help to raise awareness for our incredible fan base and beyond, and give practical support to our players off the field as well as on it.”

Dr Amit Shah and Dr Anil Gudi, co-founders of Fertility Plus, said “Elite sport asks a lot of women during the very years when fertility matters most, yet it's a conversation the game has rarely had. Partnering with Chelsea FC Women allows us to help change that by giving players, staff and supporters access to trusted fertility expertise and compassionate, consultant-led care. We're proud to work alongside a club that's setting a new standard for supporting women's health, both on and off the pitch.”