Safilo & Victoria Beckham Ink 10-Year Global Eyewear Licensing Deal

• Safilo Group and Victoria Beckham have introduced a ten-year international licensing agreement
• The deal covers the layout, production, and distribution of Victoria Beckham-branded eyewear collections
• The partnership will run till December 2035

Safilo Group, a worldwide chief in eyewear layout and production, and fashion icon Victoria Beckham have announced a brand new ten-year international licensing settlement for the layout, manufacturing, and distribution of Victoria Beckham-branded eyewear. The partnership will run through December 2035, with the debut collection—presenting each optical and shades—launching for Spring-Summer 2026 and to be had from January 2026.

Angelo Trocchia, CEO of Safilo Group, highlighted the collaboration as a strategic addition to their luxurious portfolio, stating it's going to support the group’s feature in ladies’ fashion eyewear with Beckham’s signature sophisticated aesthetic. Victoria, founder and innovative director of her eponymous logo, expressed excitement over the partnership, bringing up Safilo’s unmatched expertise and international reach.

With over 90 years of enjoy, Safilo Group integrates Italian design with digital innovation and international distribution, serving almost a hundred,000 points of sale throughout forty  nations. Its portfolio includes manufacturers such as Carrera, Polaroid, Smith, and licenses for BOSS, Levi’s, Missoni, and extra.

Victoria’s style label, launched in 2008, is well known for its cutting-edge-day, subtle silhouettes and comfort craftsmanship. Developed in London, the emblem spans geared up-to-put on, leather-based items, accessories, and beauty, and is stocked in over 230 stores throughout 50 international locations, consisting of a flagship in Mayfair.

This lengthy-term alliance dreams to raise Victoria Beckham Eyewear into a global luxurious reference, blending style innovation with terrific craftsmanship.