Inclusive Leadership in Southeast Asia: A Woman Leader's Lens
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Inclusive Leadership in Southeast Asia: A Woman Leader's Lens

By: Ching Li Chew, People & Communication Director, Kone Southeast Asia (Malaysia)

Women are known to bring a unique lens to leadership. Drawing on her experience as an HR leader, Ching Li Chew believes that her experiences as a woman leader have shaped her approach to building trust with authenticity, openness, and humility.

In an engaging interaction with Global Woman Leader Magazine, Ching shares her perspectives on building human-centered people strategies across Southeast Asia. She reflects on how women leaders can foster trust, cultural alignment, inclusive employee experiences, and authentic communication while balancing empathy, accountability, and business impact in diverse, evolving organizational environments.

Ching is an accomplished HR leader with over 22 years of progressive experience across outsourcing, shared services, consulting, and corporate HR, driving strategic HR transformation, total rewards strategy, and talent development across multinational organizations in Southeast Asia.

For deeper insights, read the interview below.

As a people and communications leader across Southeast Asia, how do you define a human-centered people strategy through a woman leader’s lens today?

A human-centered people strategy begins with genuinely understanding the experiences, motivations, and aspirations of employees. Through a woman leader’s lens, it often means listening more intentionally, creating psychological safety, and ensuring diverse perspectives are heard before decisions are made. In Southeast Asia, where cultures, languages, and expectations vary widely, this approach becomes even more important.

I see human-centered leadership as balancing empathy with clarity of purpose—recognizing that when people feel respected, trusted, and supported, they are more engaged and willing to contribute their best.

It is about designing policies, leadership behaviors, and communication practices that enable people to thrive while aligning individual growth with the organization’s long-term ambitions and values.

As you began shaping this agenda across Southeast Asia, how did your lived experiences as a woman leader influence the way you built trust and cultural alignment?

My experiences as a woman leader have shaped my approach to building trust with authenticity, openness, and humility. Working across Southeast Asia requires sensitivity to diverse cultural norms, leadership expectations, and communication styles. Having spent much of my career in a traditionally male-dominated industry, I learned early on the importance of creating inclusive environments where people feel comfortable sharing their ideas and perspectives.

I place strong emphasis on listening carefully, valuing different viewpoints, and building meaningful relationships before introducing change. This helps foster alignment that feels collaborative rather than directive. By being transparent, consistent, and fair in decision-making, trust develops naturally across teams and markets, reinforcing that our people strategy is both organizationally effective and culturally respectful.

Across consulting, shared services, and corporate HR, how did your perspective help translate strategy into employee experiences that felt inclusive, credible, and locally relevant?

Having worked across consulting, shared services, and corporate HR has given me a broad perspective on how strategies succeed or fail based on how employees experience them throughout their career journey. I have always believed that effective people strategies must connect closely with the realities individuals face in their roles and local environments.

In Southeast Asia, inclusivity means understanding that what works well in one market may not necessarily resonate in another. It is therefore important to continuously engage leaders and employees, listen to their perspectives, and adapt initiatives so they feel practical and relevant. When employees see that strategies reflect their everyday experiences and values, credibility grows. This approach ensures policies and programs move beyond theory and genuinely support people’s growth, engagement, and sense of belonging.

As the strategy took shape, how did you consciously use communication to amplify women’s voices while still driving clarity, consistency, and performance across markets?

Communication plays a powerful role in shaping culture, visibility, and inclusion. As part of our strategy, we focused on ensuring that our communication platforms created space for diverse voices, including women leaders and emerging female talent across our markets. This meant highlighting their perspectives, experiences, and contributions in ways that felt authentic rather than symbolic.

At the same time, we balanced this with clear and consistent messaging around our strategic priorities and business goals.

By combining strong leadership messaging with storytelling that reflects the diversity of our people, communication becomes more impactful and relatable.

When employees see role models from different backgrounds and experiences, it strengthens inclusion while reinforcing a shared understanding of what success looks like across the organization.

During moments of pressure or resistance, how did your leadership approach as a woman help balance empathy, rewards, and accountability without slowing business momentum?

In challenging moments, empathy and accountability must work together rather than compete. I believe it is important to first take time to listen and seek different perspectives, as this helps build a more holistic understanding of the issue at hand. At the same time, maintaining clarity on expectations and reinforcing performance standards remains essential. Recognizing teams that continue to move forward with commitment helps sustain motivation and momentum. Balancing empathy with decisiveness ensures that progress is not slowed while people still feel respected and heard.

As a woman leader, I find that leading with calmness, transparency, and consistency helps build confidence. When people trust that decisions are fair and purposeful, they are more willing to embrace change and contribute positively to the organization’s goals.

LAST WORD: Advice For Women Leaders Shaping People & Culture Today

My advice to women leaders is to remain authentic while developing the confidence to influence strategic conversations. A strong people strategy requires both empathy and business understanding, so it is important to connect culture initiatives directly with organizational performance and long-term value. Women leaders often bring strong listening and relationship-building capabilities, which can be powerful strengths when shaping culture.

At the same time, it is essential to speak with clarity and conviction about what people need to succeed. Building alliances across leadership teams, understanding the business deeply, and staying grounded in values can help women leaders drive meaningful impact. When people strategies are both human-centered and business-aligned, they become a powerful force for sustainable growth.

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