ACPL Exports launches Half&Half jewellery collection

• ACPL Exports has introduced a new range of jewellery in its digital-first brand TrueSilver
• These pieces are designed in dual tones and are made of 925 Sterling Silver with gold plating
• These pieces can be worn on various occasions and are suitable for both Indian and Western wear

ACPL Exports has announced the launch of a new range of jewellery under its digital-first brand TrueSilver. The brand has named its new range of jewellery "Half & Half," which comprises designs in dual tones featuring 925 sterling silver along with gold plating.

The range of jewellery under the brand's new collection features more than 40 designs in neckpieces, earrings, bracelets, and rings. The range of jewellery has been designed to ensure versatility in style, which can be worn on various occasions to match both Indian and Western wear.

The brand's new range of jewellery in dual tones features sterling silver along with gold. This range of jewellery has been designed to focus on balance rather than contrasting looks. The designs in the range have been created to ensure flexibility in style without any specific look or setting.

Speaking on the launch of the brand's new range of jewellery under the name "Half & Half," Vandana Bhalla, CMO of TrueSilver, said that the brand's focus in launching its new range of jewellery has been to ensure that consumers can wear jewellery that reflects their diverse style in flexible designs.

The key items featured in the collection include dual tone hoop earrings, statement rings with sculptural details, pendant necklaces, and bracelets for single and multi-layered wear.

The entire collection comprises BIS hallmarked 925 sterling silver items, which highlight the importance of quality and durability. Designed for daily wear as well as for gifting, the Half&Half collection supports the increasing consumer demand for multi-purpose and contemporary jewellery wear.