Mail Metro Media Names Claudine Collins as Chief Client Officer

• Mail Metro Media has named Claudine Collins as the new Chief Client Officer
• This is a testament to the company’s commitment to investing in commercial talent and leadership
• Claudine is a non-executive director of The Mission Group plc

Claudine Collins has been appointed the new Chief Client Officer at Mail Metro Media, which is the commercial side of dmg media. This marks yet another step in the ongoing commitment to building strong strategic commercial leadership within the company.

Currently a non-executive director for The Mission Group plc, Claudine previously held the role of Chief Client Officer at EssenceMediacom UK — WPP's UK-based subsidiary.

She earned herself an excellent reputation for superior client service, managing large brands, and helping to establish media strategies during rapidly changing times in the world of digital.

Claudine will report directly to Dom Williams (Chief Revenue Officer) at Mail Metro Media. Her role will include improving client relationships while continuing to develop the company's digital capabilities; innovate via data-driven solutions; create new product offerings; and work with clients in any area related to their business.

"I am very excited to have Claudine join our commercial team at Mail Metro Media," states Dom Williams (Chief Revenue Officer). "I've known Claudine for many years as we both operate within the same sphere of work, and have always been impressed by her leadership capabilities, dedication to building solid client relationships, and her depth of commercial understanding. However, the most significant thing about Claudine is…"

Vere Harmsworth, Chief Commercial Officer at dmg media, commented, “I look forward to working with Claudine. Her knowledge of the industry and experience are a huge asset to us. This is an exciting new chapter for our business, and under Dom’s leadership, along with Claudine’s guidance, we look forward to making great strides in the future.”

On her appointment, Claudine said, “I’m delighted to be joining Mail Metro Media at such an important time in their development. My career has been spent building strong, collaborative client partnerships, and I’m really looking forward to bringing this approach to a talented team, working closely with clients to develop new solutions to help them grow their businesses.”

Apart from her advertising career, Claudine is also known for being one of Lord Sugar’s interviewers on BBC’s popular show, The Apprentice. She is also a long-standing member of WACL and sits on the corporate board of Cancer Research UK.

This appointment has come at a time when Mail Metro Media is organizing their Upfront & Centre event in Manchester, which aims to showcase their recent achievements as well as their future growth strategies.